表題番号:2024C-399 日付:2025/02/10
研究課題How does AI Influence Innovation in Multi Dimensions
研究者所属(当時) 資格 氏名
(代表者) 商学学術院 商学部 助手 趙 夢茹
研究成果概要

In the big data era, artificial intelligence (AI) is transforming international economics and business by enhancing human capabilities, speeding up tasks, and improving efficiency. AI's key characteristics - malleability, generativity, and continuous learning - enable ongoing innovation improvements through data collection. This has led to AI reshaping innovation processes and management strategies. While 80% of major companies have integrated AI into their core operations recently, there is limited understanding of its practical impact on organizational innovation. Although conceptual frameworks exist describing AI's potential influence on company innovation practices, real-world evidence remains scarce. In practical applications, AI supports various employee tasks but has limitations. Creative problem-solving and innovation remain predominantly human domains. The effectiveness of human-AI collaboration depends on employees' internal motivation to innovate. However, there are contrasting effects: while AI can enhance work processes, it may also negatively impact employees' psychological well-being and lead to avoidance behaviors, potentially hampering innovation efforts. Given these opposing outcomes, it is likely that AI's impact on employee innovation behavior includes both positive and negative aspects. Understanding the conditions under which AI can foster employee innovation and improve organizational efficiency becomes crucial. This research aims to investigate AI's influence on both organizational innovation processes and employee innovation behaviors.