表題番号：2018B-075
日付：2019/04/08
研究課題環境イノベーションの利益性と実施における国家・業種・企業特性による差異
| 研究者所属（当時） | 資格 | 氏名 | |
|---|---|---|---|
| （代表者） | 商学学術院 商学部 | 准教授 | フランク ビョーン |
- 研究成果概要
- Green innovation refers to the improvement of a firm’s environmental sustainability through product and process innovation. Firms engage in green innovation to address societal needs, to preserve environmental resources for future use, to minimize risk from regulations, and to differentiate the firm from competition. Rising societal expectations for ethical behavior and rising awareness of environmental limits have increased the importance of green innovation. Consequently, the literature has identified green innovation as a possible way of increasing a firm’s profitability. While green innovation has been shown to be beneficial, many firms have struggled at its implementation. Therefore, this particular research focuses on the implementation of green innovation within the firm.
One research project focuses on the firm’s executive-level strategic intent to pursue environmental sustainability and on its effectiveness in influencing the firm’s green operations and, consequently, the green innovation outcomes.
Based on a separate dataset, another research project focuses more specifically on green supplier cooperation. It illuminates the effects of green supplier cooperation on green innovation outcomes and their dependence on contextual conditions.